Eggsplore DSM: While I was business group manager, I acted in this project as new business development manager and with 2 colleagues covered two novel business elements at one desk in DSM:
a) searching in the big DSM organisation for departments, divisions and people who had some business activities anywhere in the world in the Chicken or Egg market.
b) Present the identified DSM competences to the global market. This was amongt other covered by supporting active roles in the IEC (International Egg Commision)
While identifying 15 DSM groups who had something to offer to the chicken or egg market and over 45 DSM individuals involved in such business activities, it was possible within 18 months to add an additional 8 mio€ new reported/documented business. Next to that many more new leads were generated and shared within the DSM groups involved.
This initiative has also resulted in an inernal recognition for my 2 colleageus and me for this effort. We were rewarded the so-called X-Factor award for crossing internal DSM border of business pilars.
